Tourism Industry News

New St. Vincent and the Grenadines Campaign Takes Flight

28/04/2011 12:23

The 32-isle nation of St. Vincent and the Grenadines launched a brand identity program to promote the destination, which is home to the Soufriere volcano, the island of Mustique and numerous capital projects, including a new international airport and several upscale resorts slated to open in the next two years.

 

As part of the project, a new SVG logo has been designed, using the national colors of yellow, green and blue.

 

The shape of a seagull’s wing forms the “V” in St. Vincent, and the bird is in flight, “symbolizing SVG as a multidimensional experience for visitors to explore all that the destination has to offer,” according to Glen Beache, CEO of the St. Vincent and Grenadines Tourism Authority.

 

Get the full story at: CaribbeanNewsDigital

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