Tourism Industry News

Optimising QR Codes for hotels

05/10/2011 17:33

Bar codes are not new technology, but they can be an incredibly effective way of bringing the real world to your website.


With a little careful planning, you can create a QR campaign that will enhance your guests’ experiences, improve your search engine ranking and make you stand out above your competition.


What are QR codes?

Simply put, QR (Quick Response) codes are two-dimensional barcodes. These barcodes are arranged in a square, and comprised of black data on a white background. QR codes have a few advantages over traditional bar codes.


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