Tourism Industry News
Expedia Signs Global Agreement with Japan's Largest Independent Hotel Chain, Prince Hotels
Bellevue, Wash. and TOKYO, (PRNewswire / WorldTourismNews) - Expedia, Inc. , the world's leading online travel company, today announced a global partnership agreement with Prince Hotels & Resorts, the largest independent hotel chain in Japan. Under the agreement, Expedia will add Prince Hotels properties to the selection on its more than 70 Expedia- and hotels.com -branded sites in 55 countries worldwide.
"The partnership with Expedia gives us the opportunity to promote Prince Hotels & Resorts as a well-known brand throughout the world," said Mr. Yamazoe, general manager of worldwide sales for Prince Hotels. "We expect increased exposure and resultant sales."
Headquartered in Tokyo, Prince Hotels operates a variety of properties throughout Japan and Hawaii, including The Prince Park Tower Tokyo, rated the second best hotel in the world on the prestigious Expedia Insiders' Select list. This partnership will provide Expedia customers greater access to Prince Hotels properties, while giving these properties greater exposure to inbound travelers and providing an important supplement to domestic travel revenue.
Expedia will also launch a new branded landing page that features all Prince Hotels properties. The page will give travelers a central resource for locating Prince properties, and represents the marketing value and support Expedia offers its strategic hotel partners to help them enhance their brand exposure in addition to the global distribution.
"Expedia is thrilled to expand our successful partnership with Prince Hotels," said Peter Lee, director of market management for North Asia. "Our relationship with Prince Hotels illustrates how Expedia and our partners in Japan work together to solve challenges and seize opportunities unique to this region."
About Expedia Partner Services Group
Expedia Partner Services Group (PSG) is the central point of contact for travel suppliers to access the global Expedia marketplace of leading travel brands comprising more than 60 points of sale worldwide. With hundreds of employees in local markets throughout the world, Expedia PSG makes it easy for suppliers to meet their global distribution objectives, and delivers a portfolio of innovative connectivity solutions, rate and inventory management tools, business intelligence reports, and online marketing expertise. Hotels interested in offering their inventory on Expedia sites should visit www.joinexpedia.com.
About Expedia, Inc.
Expedia, Inc. is the world's leading online travel company, empowering business and leisure travelers with the tools and information they need to easily research, plan, book and experience travel. Expedia, Inc. also provides in-destination concierge service and activity desks for travelers. The Expedia, Inc. portfolio of brands includes: Expedia.com, hotels.com, Hotwire, Egencia (formerly Expedia Corporate Travel), TripAdvisor, Expedia Local Expert, Classic Vacations and eLong. Expedia, Inc.'s companies operate more than 60 global points of sale in more than 40 countries, with sites in North America, South America, Latin America, Europe, Middle East, Africa and Asia-Pacific. Expedia, Inc. is a component of the S&P 500 index. For more information, visit http://www.expediainc.com/ (NASDAQ:EXPE) .
Expedia and Expedia Insiders' Select are registered trademarks of Expedia, Inc. in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be the property of their respective owners.
2009 Expedia, Inc. All rights reserved.
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Expedia PR Team